25 Best-Selling Men's Colognes RANKED From Worst To Best (2025)

Table of Contents
How I Ranked the Best Selling Men's Colognes What are Fragrance Notes? 25 Best-Selling Men's Colognes Best Selling Men's Colognes 25. La Nuit de L’Homme by Yves Saint Laurent Best Selling Men's Colognes 24. c for Men EDT Best Selling Men's Colognes 23. Armani Code by Giorgio Armani Best Selling Men's Colognes 22. Tommy by Tommy Hilfiger Best Selling Men's Colognes 21. CK One by Calvin Klein Best Selling Men's Colognes 20. Le Male by Jean Paul Gaultier Best Selling Men's Colognes 19. Jimmy Choo Man Best Selling Men's Colognes 18. 1 Million by Paco Rabanne Best Selling Men's Colognes 17. Versace Pour Homme Dylan Blue Best Selling Men's Colognes 16. The One EDT by Dolce & Gabbana Best Selling Men's Colognes 15. Prada L’Homme EDT Best Selling Men's Colognes 14. Polo Red by Ralph Lauren Best Selling Men's Colognes 13. Light Blue Pour Homme by Dolce & Gabbana Best Selling Men's Colognes 12. Acqua Di Gio Pour Homme by Giorgio Armani Best Selling Men's Colognes 11. Legend EDT by Montblanc Best Selling Men's Colognes 10. Burberry Touch for Men Best Selling Men's Colognes 9. Coach for Men EDT Best Selling Men's Colognes 8. Issey Miyake L’Eau D’Issey Pour Homme Best Selling Men's Colognes 7. Nautica Voyage Best Selling Men's Colognes 6. Azzaro Chrome EDT Best Selling Men's Colognes 5. Versace Eros Best Selling Men's Colognes 4. Cool Water by Davidoff Best Selling Men's Colognes 3. Azzaro Wanted EDT Best Selling Men's Colognes 2. Lacoste L.12.12 Blanc Pour Lui EDT Best Selling Men's Colognes 1. Versace Man Eau Fraiche Why You Should Care About This List Also read:

The goal of this article isn't just to list the best-selling men's colognes. These lists are typically more about popularity than legitimate fragrances.

The question I want to answer – which of the bestsellers are the BEST fragrances? What fragrance has the highest value, not the highest price?

Because I don't know about you, but I want to buy the cologne that's the best deal, not the one that everyone else is wearing.

Here is what you will find:

  • How I Ranked The Best Selling Men's Colognes
  • What Are Fragrance Notes?
  • 25 Best-Selling Men's Colognes

How I Ranked the Best Selling Men's Colognes

25 Best-Selling Men's Colognes RANKED From Worst To Best (1)

You're probably wondering – how the hell did you make this list?

Well, I ranked them from the perspective of someone getting into colognes for the first time – a man who wants quality over quantity.

I used the following three criteria in my ranking for quality:

  • Price
  • Versatility
  • Number of Compliments

It had to be something that you could justify for the cologne you are getting for the price. The man just getting into fragrances hasn't spent a lot on them. No one wants to waste money, even if you have it!

Versatility matters because, at first, you want a fragrance that you can wear for any occasion. I know the fragrance lovers say this doesn't matter, but it does to the guy starting.

Finally, the number of compliments you'll get. You want a fragrance you'll love and gives you confidence, but you also want something that isn't going to be polarizing.

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What are Fragrance Notes?

25 Best-Selling Men's Colognes RANKED From Worst To Best (3)

Before I get to the list – I need to explain what notes are.

Fragrance notes are ingredients that make up the scent. They split into three groups – top notes, middle notes, and base notes.

  • Top notes or headnotes form the beginning layer of a fragrance. These are the scents you detect immediately after spraying. Top notes evaporate quickly and linger for only 5-15 minutes.
  • Middle notes or heart notes are the heart of the scent. These retain some of the top notes and act as a buffer for the base notes. They make up around 70% of the total fragrance. Middle notes will appear as the top notes evaporate and will last the duration of the scent.
  • Base notes form the foundation of your scent. Typically, they will show up after about 30 minutes. These combine with the middle notes to create your fragrance's scent. Base notes sink into your skin, so their scent stays the longest and can last for hours.

For a more detailed break out of how fragrances should be worn, check out my detailed guide on the subject.

25 Best-Selling Men's Colognes

25 Best-Selling Men's Colognes RANKED From Worst To Best (4)

Best Selling Men's Colognes 25. La Nuit de L’Homme by Yves Saint Laurent

25 Best-Selling Men's Colognes RANKED From Worst To Best (5)

A combination of sophistication and masculine freshness, Yves Saint Laurent’s La Nuit de L’Homme released in March of 2009. This fragrance boasts “a dark and powerful veil of mystery;” best suited for fall and winter.

Top Notes: Cardamom

Middle Notes: Bergamot, Virginia Cedar, Lavender

Base Notes:Vetiver, Caraway


Best Selling Men's Colognes 24. c for Men EDT

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Burberry for Men launched in 1995. This signature scent from Burberry is a woody aromatic that's clean, natural, and classy. This is a lighter scent, best used in Spring and Fall.

Top Notes: Bergamot, Lavender, Mint, Thyme

Middle Notes: Sandalwood, Jasmine, Cedar, Oakmoss, Geranium

Base Notes: Musk, Vanilla, Amber

Best Selling Men's Colognes 23. Armani Code by Giorgio Armani

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Armani Code has been on the top seller's list since it was first released in 2004 and for a good reason. Winner of the 2006 FiFi Award for Fragrance of the Year, this cologne is Antonie Lie's creation; best suited for fall and winter.

Top Notes:Bergamot, Lemon

Middle Notes:Star Anise, Olive Blossom, Guaiac Wood

Base Notes:Leather, Tobacco, Tonka Bean

Best Selling Men's Colognes 22. Tommy by Tommy Hilfiger

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This luxurious eau de toilette launched in 1995 for the man who loves to explore his mind… at least that’s what Tommy Hilfiger says. Created by Annie Buzantian and Alberto Morillas, this fresh fragrance is a bargain for the price and well suited for summer and spring.

Top Notes: Mint, Lavender, Grapefruit, Bergamot

Middle Notes: Cranberry, Rose, Granny Smith Apple

Base Notes: Amber, Cactus, Cotton Flower

Best Selling Men's Colognes 21. CK One by Calvin Klein

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CK One by Calvin Klein is a unisex cologne but don’t let that scare you. This aromatic citrus fragrance is a perfect summer or spring fragrance. This bold eau de toilette combines tons of notes courteous of creators – Alberto Morillas and Harry Fremont.

Top Notes: Pineapple, Green Notes, Mandarin Orange, Papaya, Bergamot, Cardamom, Lemon

Middle Notes: Nutmeg, Violet, Orris Root, Jasmine, Lily-of-the-Valley, Rose, Freesia

Base Notes: Sandalwood, Amber, Musk, Cedar, Oakmoss, Green Tea, Green Accord

Best Selling Men's Colognes 20. Le Male by Jean Paul Gaultier

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Le Male by Jean Paul Gaultier hit the scene in 1995, created by Francis Kurkfjian. This intense, masculine fragrance seduces with its uniqueness and claims to make you irresistible to women. This cologne works best in fall and winter.

Top Notes:Artemisia, Lavender, Mint, Bergamot, Cardamom

Middle Notes:Caraway, Orange Blossom, Cinnamon

Base Notes:Sandalwood, Tonka Bean, Amber, Vanilla, Cedar

Best Selling Men's Colognes 19. Jimmy Choo Man

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Elegant and edgy, Jimmy Choo Man in 2014. This was the first fragrance launched by Jimmy Choo and created by Anne Flipo. This modern and fresh cologne combined woody and fruity notes and shines best during the spring and summer.

Top Notes: Clary Sage, Black Pepper, Bergamot

Middle Notes: Leather, Cypress, Ambergris

Base Notes: Sandalwood, Vanilla, Vetiver

Best Selling Men's Colognes 18. 1 Million by Paco Rabanne

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Since its launch in 2008, industry experts estimate that 1.23 million people bought this fragrance. With an eye-catching bottle and a spicy mix of notes, this fragrance works best in fall and winter. 1 Million by Paco Rabanne came to be with the collaboration of Christophe Raynaud, Olivier Pescheux and Michel Girard.

Top Notes: Grapefruit, Mint, Blood Mandarin

Middle Notes: Rose, Cinnamon, Spicy Notes

Base Notes: Leather, Woody Notes, Amber, Indian Patchouli

Best Selling Men's Colognes 17. Versace Pour Homme Dylan Blue

25 Best-Selling Men's Colognes RANKED From Worst To Best (20)

Versace’s Pour Homme Dylan Blue launched in 2016. Dylan Blue allows you to experience a whiff of cool Mediterranean breeze with its aromatic, woody fougère composition, making it a great spring and summer cologne. Alberto Morillas created this fragrance.

Top Notes: Water Notes, Calabrian Bergamot, Grapefruit, Fig Leaf

Middle Notes: Violet Leaf, Papyrus, Mint, Black Pepper, Ambroxan

Base Notes: Musk, Incense, Tonka Bean, Saffron

Best Selling Men's Colognes 16. The One EDT by Dolce & Gabbana

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Introduced in 2008, The One EDT is made by the design house Dolce & Gabbana by Stefano Gabbana and the nose of Olivier Polge. With a wood-oriental composition, this is a warmer fragrance that works best in the fall and winter.

Top Notes: Coriander, Basil, Grapefruit

Middle Notes: Ginger, Orange Blossom, Cardamom

Base Notes: Amber, Cedar, Tobacco

Best Selling Men's Colognes 15. Prada L’Homme EDT

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Prada L’Homme EDT launched by Prada in 2016 with a sister fragrance (L'Femme) for women. The two fragrances endeavored to show men and women as a pair of equals – reunited in an identical vision. Daniela Andrier combined classic Prada ingredients (amber and iris) to create an excellent cologne for spring and summer.

Top Notes:Carrot Seeds, Black Pepper, Cardamom, Neroli

Middle Notes:Violet, Mate, Iris, Geranium

Base Notes: Patchouli, Cedar, Amber, Sandalwood


Best Selling Men's Colognes 14. Polo Red by Ralph Lauren

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Polo Red by Ralph Lauren launched in 2013. Perfumer Olivier Gillotin wanted the fragrance to have ingredients and notes that matched the color red. Polo Red is best used in the fall and spring. a sweet and fruity cologne on this list

Top Notes: Grapefruit, Italian Lemon, Cranberry

Middle Notes: Saffron, Sage

Base Notes: Woodsy Notes, Amber, Coffee

Best Selling Men's Colognes 13. Light Blue Pour Homme by Dolce & Gabbana

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Dolce & Gabbana's Light Blue Pour Homme was launched in 2007. This aromatic citrus fragrance works best for the self-assured man wanting a vibrant scent. A winner of the FiFi Award for Fragrance of the Year Men's Luxe in 2008, Light Blue is best used in the summer.

Top Notes: Mandarin Orange, Juniper, Grapefruit, Bergamot

Middle Notes: Rosemary, Brazilian Rosewood, Pepper

Base Notes: Musk, Oakmoss, Incense

Best Selling Men's Colognes 12. Acqua Di Gio Pour Homme by Giorgio Armani

25 Best-Selling Men's Colognes RANKED From Worst To Best (30)

One of the most masculine scents and recognizable scents on this list, Acqua Di Gio, is a crowd-pleaser launched in 1996. Alberto Morillas and Annick Menardo set out to make a scent full of freedom, wind, and water to mimic the Mediterranean sun. Acqua Di Gio works best in the summer and spring.

Top Notes:Orange, Lime, Mandarin Orange, Jasmine, Bergamot, Lemon, Neroli

Middle Notes: Cyclamen, Nutmeg, Mignonette, Coriander, Violet, Freesia, Sea Notes, Peach, Hiacynth, Rose, Jasmine, Rosemary, Calone

Base Notes: Amber, Patchouli, Oakmoss, Cedar, White Musk

Best Selling Men's Colognes 11. Legend EDT by Montblanc

25 Best-Selling Men's Colognes RANKED From Worst To Best (32)

Montblanc’s Legend EDT was released in 2011 and is dedicated to inspiring self-confident men who are passionate and authentic. Olivier Pescheux created this fragrance full of contrasts that works best in the spring and fall.

Top Notes:Lavender, Bergamot, Lemon Verbena, Pineapple

Middle Notes: Coumarin, Oak Moss, Geranium, Rose, Red Apple, Died Fruits

Base Notes: Sandalwood, Tonka Bean

Best Selling Men's Colognes 10. Burberry Touch for Men

25 Best-Selling Men's Colognes RANKED From Worst To Best (34)

Launched in 2000, Touch for Men by Burberry was created by Jean-Pierre Bethouart. This fragrance is considered a woody floral musk that is both fresh and sweet at the same time.

Top Notes: Artemisia, Violet Leaf, Mandarin Orange

Middle Notes: Nutmeg, White Pepper, Cedar

Base Notes: Tonka Bean, Vetiver, White Musk

Best Selling Men's Colognes 9. Coach for Men EDT

25 Best-Selling Men's Colognes RANKED From Worst To Best (36)

Coach for Men was launched in 2017 and is often compared to Gucci's Guilty for Men. Created by Anne Flipo and Bruno Jovanovic, this wood cologne is perfect for the spring and summer with a more fruity opening and a more clean dry-down.

Top Notes:Pear, Bergamot, Kumquat, Grapefruit, Lavender

Middle Notes: Cardamom, Coriander, Geranium

Base Notes: Haitian Vetiver, Suede, Ambergris, Amberwood

Best Selling Men's Colognes 8. Issey Miyake L’Eau D’Issey Pour Homme

25 Best-Selling Men's Colognes RANKED From Worst To Best (38)

L’Eau D’Issey Pour Homme was released by Issey Miyake in 2009 and combines very unusual materials perfect for any occasion. Jacques Cavallier created this scent with an intent to evoke a sense of timeless masculinity. This fragrance is best used during the spring and summer.

Top Notes: Coriander, Cypress, Mandarin Orange, Tarragon, Yuzu, Lemon Verbena, Sage, Bergamot, Lemon, Calone

Middle Notes: Nutmeg, Mignonette, Ceylon Cinnamon, Bourbon Geranium, Saffron, Lilly of the Valley, Blue Lotus

Base Notes: Tahitian Vetiver, Musk, Sandalwood, Cedar, Amber, Tobacco

25 Best-Selling Men's Colognes RANKED From Worst To Best (40)

Best Selling Men's Colognes 7. Nautica Voyage

25 Best-Selling Men's Colognes RANKED From Worst To Best (41)

Voyage by Nautica is a sleeper pick for most people because of the low price. This fragrance is well under $20 and will get you tons of compliments. Launched in 2006 and created by Maurice Roucel, this fresh cologne is best used in the summer.

Top Notes: Green Leaves, Apple

Middle Notes: Mimosa, Lotus

Base Notes: Amber, Musk, Oakmoss, Cedar

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Best Selling Men's Colognes 6. Azzaro Chrome EDT

25 Best-Selling Men's Colognes RANKED From Worst To Best (44)

Azzaro Chrome has been around for 25 years and is still a powerhouse cologne. Gerard Haury created this aromatic citrus fragrance that is best used during the summer.

Top Notes: Rosemary, Pineapple, Neroli, Bergamot, Lemon

Middle Notes: Cyclamen, Coriander, Oakmoss, Jasmine

Base Notes: Sandalwood, Tonka Bean, Musk, Oakmoss, Cedar, Brazilian Rosewood, Cardamom

Best Selling Men's Colognes 5. Versace Eros

25 Best-Selling Men's Colognes RANKED From Worst To Best (46)

A usual suspect on many lists, Versace Eros ranks so high because of the price, versatility, and just how much of the cologne you get. This has an excellent projection (so you don’t need to apply a lot) and was created by Aurelien Guichard and is best used in winter and fall.

Top Notes: Mint, Green Apple, Lemon

Middle Notes: Tonka Bean, Geranium, Ambroxan

Base Notes: Madagascar Vanilla, Vetiver, Oakmoss, Cedar

Best Selling Men's Colognes 4. Cool Water by Davidoff

25 Best-Selling Men's Colognes RANKED From Worst To Best (48)

Cool Water by Davidoff was released in 1988 and is hard to beat for the price. An iconic oceanic scent created by Pierre Bourdon, this cologne has been on bestsellers lists for decades and is best to use in the summer.

Top Notes: Sea Water, Mint, Green Notes, Lavender, Coriander, Rosemary, Calone

Middle Notes: Sandalwood, Jasmine, Neroli, Geranium

Base Notes: Musk, Oakmoss, Cedar, Tobacco, Amber

Best Selling Men's Colognes 3. Azzaro Wanted EDT

25 Best-Selling Men's Colognes RANKED From Worst To Best (49)

Wanted by Azzaro was launched in 2016 and created by Fabrice Pellegrin. The bottle is well, I mean come on – it’s freaking awesome looking. This spicy woody fragrance is best used in the fall and spring.

Top Notes: Lemon, Ginger, Lavender, Mint

Middle Notes: Guatemalan Cardamom, Juniper, Apple, Geranium

Base Notes: Haitian Vetiver, Tonka Bean, Amberwood

Best Selling Men's Colognes 2. Lacoste L.12.12 Blanc Pour Lui EDT

25 Best-Selling Men's Colognes RANKED From Worst To Best (51)

Lacoste L.12.12 Blanc Pour Lui was launched in 2011 and is a great starter cologne and compliment magnet. This is a timeless scent and can work in any situation, especially during the spring and summer.

Top Notes: Rosemary, Cardamom, Grapefruit

Middle Notes: Ylang-Ylang, Tuberose

Base Notes: Virginia Cedar, Leather, Suede, Vetiver

Best Selling Men's Colognes 1. Versace Man Eau Fraiche

25 Best-Selling Men's Colognes RANKED From Worst To Best (53)

Versace’s Men Eau Fraiche was created in 2006 and is a fresh and aquatic fragrance. When it comes to versatility, price, and the number of compliments you’ll get, this is unbeatable. Created by the master perfumer Olivier Cresp, this fragrance works best in the summer due to its Mediterranean quality mixed with some woody notes.

Top Notes: Bergamot, Brazilian Rosewood, Cardamom, Lemon, Carambola

Middle Notes: Tarragon, Sage, Cedar, Pepper

Base Notes: Amber, Saffron, Musk, Woodsy Notes, Sycamore

Why You Should Care About This List

In the realm of men's colognes, the journey from the worst to the best has been an adventure of old and familiar scents, mixed with new and exciting ones. This list unveils fragrances that vary in character and appeal.

Each scent, whether it claimed the title of the “worst” or the “best,” possesses a unique essence that resonates differently with individual preferences. The rankings are considering factors like longevity, versatility, and the interplay of notes.

Even those labeled as the “worst” may find their niche, as fragrance appreciation is as diverse as those who wear them. What might be a misfit for one person could become a signature scent for another, illustrating the highly personal nature of choosing a cologne.

Conversely, the “best” colognes have earned their status by striking a harmonious chord with a wide audience. These scents showcase the craftsmanship and artistry of perfumers who skillfully blend notes to create captivating and memorable experiences.

As you navigate the world of men's fragrances, remember that the essence of a cologne extends beyond its ranking.

The right scent is an extension of your identity, evoking emotions, memories, and perceptions. Embrace the exploration, allow your preferences to guide you, and consider the rankings as a starting point rather than an endpoint in your quest for the perfect fragrance.

After all, the beauty of cologne lies not just in its popularity but in the unique connection it forges with those who wear it.

There you have it, gents, my list of 25 best-selling men's colognes. Be sure to look through it and try out the scents that speak to you to find your signature scent.

Read next: Most Complimented Men's Colognes


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